Features of RetailHawk™ Mystery Shopping Software
Retailhawk is a browser based solution and has been tested on Internet explorer, safari and Mozilla Firefox. Retailhawk will work on PC [linux or windows] or Apple Mac.
Features at a glance

RetailHawk Features
- 100% Multilingual
- Easy survey designer
- Recruit manually or via built-in scheduler
- Standard scorecard reports [bespoke versions optional]
- In-depth reporting mechanism with trending analysis
- Query MIS tool shows any data cut graphically or in a league table
- Reporting triggers and alerts via SMS or email
- Pda enabled
- Fully white-labelled and branded to your company
- Reports can be branded to your company or your client
- Dedicated account manager
- Dedicated support staff
- Complete journaling and replication which means that the system is duplicated on an additional server to ensure 100% business continuity.
Features in detail
- Customer Terminology Defaults
- Shopper Recruitment
- Automated or Manual Scheduling
- Recruit Manually or via Built-in Scheduler
- Job Assignment Board
- Online Response / Answer Entry
- Anonymous web surveys and polls
- Survey / Questionnaire Verification Queue
- Weighted question scoring engine [including negative weights]
- Strengths and Weaknesses [Action Points text]
- Online Client reporting
- Online Client Document Manager
- Online Client Media Manager
- Shopper Payment Management
- Easy Survey Designer
- Standard scorecard reports [bespoke versions optional]
- In-depth reporting mechanism with trending analysis
- Query mis tool shows any data cut graphically or in a league table
- Reporting triggers and alerts via sms or email
- PDA enabled and accessible through iphone/ipad and most smartphones web browsers
- Fully white-labelled and branded to your company
- Reports can be branded to your company or your client
Integrated Customer Recruitment System

Shopper Recruitment Dashboard Example
- Book customer visits by postcode proximity to venue
- Book customer visits by profile i.e. age, sex, children’s age
- Summary Status Report shows outstanding to book, Process and check-in
- Detailed status report shows which venues outstanding
- Mystery customer rating reports
- Recruiter/booker rating reports
- Venue labels and envelopes
- Customer labels and envelopes
- Cancelled cheque reporting
- Mystery customer blacklist options
- Customer amendment forms
Integrated MIS module

Client Reporting MIS Example
- Select branches, managers and questions and cut the data as you wish.
- Fully graphical bar chart, line graph and pie chart production
- Produce league tables of selected questions for any selected cycles
- Save frequently used queries and rerun again later
Questionnaire processing

Shopper Questionnaire Entry Example
- Customer questionnaire processing, including fast entry when no comments
- Tele-workers can process questionnaires from home
- Answers can be edited and amendments are immediately reflected in scoring
Distribution
- Notification email system to alert users to a completed cycle or round
- HTML generated reports can be emailed directly
- PDF generated reports can be emailed directly (requires user intervention)
- Reports can be printed for Royal Mail post circulation
Reporting and Scoring

Client Reporting Dashboard Example
- Each clients reports are dynamically branded
- Not all questions answered have to be reported
- Each question can have a weight for each possible answer
- Results are available at as many hierarchical breakdown levels as are required, e.g. Unit, Area Manager, Regional Manager, Brand and Company
- Each client can have their own score scripts generated which are unique to the way they wish to display their results.